10 Companies That Totally Nail Copywriting

You all know The Old Spice Guy, right? The years-old “The Man Your Man Could Smell Like” campaign was memorable for many reasons, but one of them was that it gave Old Spice a voice. A voice that came through in every video, commercial, tagline, Facebook update, tweet — you name it.

And do you know who is behind all of that marketing collateral?

Advertisements

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